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Managed a diverse portfolio of clients, ensuring personalized solutions and services tailored to individual business needs.
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Collaborated with cross-functional teams to develop tailored solutions, resulting in enhanced client retention.
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Oversaw client projects from conception to completion, ensuring timely delivery and exceeding quality expectations.
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Utilized data analytics tools to derive insights, informing decision-making and strategy development processes.
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Maintained an in-depth understanding of company products and services, ensuring accurate and compelling client presentations.
2023-Present
Meta Lead
Aleph Group
Sarajevo, Bosnia and Herzegovina
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Worked on several projects across the globe in different industries
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Developed marketing campaigns for augmented reality application
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Built brand awareness and generated leads while managing internal and external marketing campaigns and programs for a brand new startup from the USA
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Worked with other teams on preparation of marketing copy, images, videos, emails and other collateral.
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Drove marketing efforts by orchestrating prospecting and remarketing advertising campaigns.
2020- 2023
Director of Marketing
Twisted Rope
New York, USA
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Partnered with global companies and made a strong presence in different markets.
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Was a part of organizing 100+ live stream events including concerts from local and regional stars.
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Managed internal and external marketing campaigns and programs generating leads.
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Planned and instituted social media marketing plan for Legato.
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Created social media accounts from scratch and grew them to 27k+ while growing email list to 20k+
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Analyzed and reported social media and online marketing campaign results.
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Increased customer engagement through social media.
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Curated and segmented editorial content to increase engagement and channel growth.
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Monitored online presence of company's brand to engage with users and strengthen customer relationships.
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Set clearly defined goals to drive major business initiatives, including increased customer retention, sales, online presence, brand awareness and website or social media traffic.
2020 - 2022
Head of Digital
Legato for Events
New York, USA
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Increased profit margins by 30% through exploring new communication channels.
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Developed insights on marketing campaigns to assess performance against goals.
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Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
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Worked with other teams on preparation of marketing copy, images, videos, emails and other collateral.
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Drove marketing efforts by orchestrating prospecting and remarketing advertising campaigns.
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Grew social media channels from 20k to 300k+
2011 - 2020
Digital Lead
Interaction Design Foundation
Aarhus, Denmark
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School Of Economics And Business Sarajevo
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Business/Managerial Economics
Sarajevo, Bosnia and Herzegovina
Bachelor of Science
Master of Science